Use Your Brand Personality to Enhance Your User Experience

A functional and reliable product are not, and will not, be your differentiators. A pleasurable user experience can and very well may be. Honing in on the key traits that make up your brand personality will enhance your users’ experiences. Continue reading “Use Your Brand Personality to Enhance Your User Experience”

QuizUp: A Unique Content Marketing Opportunity

To build onto Contently’s article on chat apps and their content marketing potential, let’s look at the content marketing possibilities with QuizUp. Firstly, some contextual info on the app: Continue reading “QuizUp: A Unique Content Marketing Opportunity”